Monday, 19 September 2011

Preliminary Project Research

 'College Lifestyle' is a college magazine, that uses various techniques to attract the student audience. The masthead of 'College Lifestyle' attracts attention by using a bright primary colour. It is in capital letters to make the magazine stand out more reducing the ascenders and descenders making the magazine look neater and easier to read. . The large picture takes up the majority of the front cover and is the main focal point (CVI) of the magazine. The layout is fairly minimal and the writing is rather small and uses a sans serif font. They use different colours for each titles, so you can easily see which titles go with which stories. The pink 'splat' callout immediately attracts the eye because it is a completely different colour to anything else on the page.






'College' is another magazine aimed at the college/student audience. This magazine uses very similar techniques to 'College Lifestyle' with the large picture which is the main focal point on the front cover and the short snappy titles and subtitles. The main title is also in capitals and in a bright primary colour. This magazine does not have a callout and does not use as many different colours or separate fonts, the front page is much more consistent throughout.





The 'Xbox 360' magazine is not a college magazine but it is still aimed at the same age of people. At first glance the front cover seems to be quite cluttered but if you look closer the layout and content is rather similar to 'College Lifestyle' and 'College'. 'Halo Wars' is written in the same font as the actual game acting as a logo and a recognisable symbol for the intended target audience. Less text is used on the front cover compared to the two magazines. Once again the picture takes up the majority of the front cover and is the main focal point of the magazine. The number '360' stands out because it is in a bright colour compared to the background.









No comments:

Post a Comment